Marketing on a Shoestring

Marketing on a Shoestring

Videos and Action Guide...

This quick-start guide contains some of the hottest, low-cost and no-cost tips and techniques from our numerous marketing programs and live seminars.

Learn how to select your ideal target customer and what message to tell them.

Then, go thorugh 25 tips in about 25 minutes, covering the gamut from Producing Web Videos to Facebook Marketing to FREE Google Tools and Services to Personal Networking to Website Redirects to Supplier Co-Op Money to Ethical Bribes to Tapping into Confidential Franchise Information and much more.

See Videos Below


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Title
Length
1
Overview: Marketing on a Shoestring




0:29
2
Low Cost Success Keys: Case Study (Kinkos)




3:15
3
Low Cost Successes: Mary Hudson / Amazon




1:15
4
Segmentation: Identifying Buyer Groups




2:55
5
Strategic Circle: Selecting the Hot Buyer




1:48
6
Personas: Giving Your Buyer a Face




2:25
7
Listening to Buyers: Doubling Online Sales<




2:05
8
Listening to Buyers: Boosting Plumbing Sales




1:48
9
Research Sources




2:19
10
Your Message: Introduction (Marketing Tools)




0:59
11
Positioning: Define Your Ideal Image




2:25
12
Your Selling Message: PSC-FBA Formula




6:06
13
25 Ideas Introduction




0:40
14
#1 Identifier: Strategic Name, Logo




2:50
15
#2 Packaging: For Products & Services




2:16
16
#3 Vehicle & Building: Attention-Getting Tips




1:34
17
#4 Facebook: The Key Is Converting




2:02
18
#5 Viral Video: Easy Viral plus Video Tips




4:14
19
#6 Free Samples: Create Buyer Momentum




1:27
20
#7-8 Google Free: Shopping / List Services




0:59
21
#9 Networking: Simplified Face-to-Face




3:19
22
#10 Referrals: Online and Offline Tips




1:25
23
#11 Ethical Bribe: Offer Something Free




4:17
24
#12 Email Marketing: Capturing & Using Email




5:53
25
#13 Cards and Flyers: Overlooked Elements




3:23
26
#14 Partnering: Help Others Make Money




3:20
27
#15 Publicity & PR: Free Media Coverage




2:22
28
#16 Supplier Coop $$: Free Money Available




0:55
29
#17 Government Business: Often-Overlooked $$




1:45
30
#18 Email Bottoms: Free Reminder Promo




1:36
31
#19 Trade Shows: For Reps and Customers




2:08
32
#20 Website Redirect: Easy to Find Web Pages




2:06
33
#21 Using Affiliates: Online Referrals = $$




3:35
34
#22 QR Codes: Easy Phone Marketing




1:34
35
#23 Credit Readers: Credit Card Through Phone




0:56
36
#24 Franchise Info: Free Marketing Tips




0:51
37
#25 Customer Info: Understanding = $$




2:09
38
Summary: Marketing on a Shoestring




0:29

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